Wildfire Conspiracy. A History of Boll*cks Theories, and How Not to Fall for Them Phillips Tom, Elledge Jonn

Why most economic assumptions made by governments are wrong • Economic theories and models shape our everyday lives. They are relied on by politicians when tax rises or cuts are being considered. They inform debates about everything from bonuses for CEOs to minimum wage rates to the level of job protection enshrined in law. They determine what levels of tobacco or petrol duty are charged, and influence government approaches to issues as diverse as obesity and climate change • The question is: are policy makers right to be so slavishly reliant on them? Tom Bergin is sceptical, and in Free Lunch Thinking he subjects eight of the most prevalent economic mantras to close scrutiny, assessing how they play out in practice. Again and again, he shows how individuals, companies and markets fail to respond to policy changes as theory predicts

As a mother, are you comfortable in your skin? • Want to know how best to be a stay-at-home or working mum? • Babies have very simple needs, yet many parents are overwhelmed with elaborate advice on how to meet them. In How Not to F*** Them Up, leading child psychologist Oliver James argues that your under-threes do not need training; it's getting your head straight as a parent that's important • Drawing on extensive interviews and the lastest clinical research, James identifies three basic types of mum: the Hugger, the Organiser and the Fleximum. Outlining the benefits and pitfalls of each, How Not to F*** Them Up shows you how to recognise which style suits you best and outlines simple strategies to reconcile personal ambitions with the needs of your family

An in-depth look at the many clever and crazy ways that animals protect themselves from predators in the wild! • For many animals, life is a constant battle to stay off a predator's menu, and this book explores lots of cunning ways they avoid being eaten! • From camouflage and colour-changing, natural armour, playing dead, great escapes, detachable body parts, and impressive ways of fighting back, the range of survival tactics in the natural world is quite astonishing. How Not To Get Eaten is a brilliant introduction to the ingenious anti-predator strategies in the natural world • You can explore • -Features a wide variety of incredible animal defences from a wide variety of different species • -The science behind each animal defence mechanism is clearly explained through expertly written text and accompanying images • -Combines photography and illustrations • Discover how meerkats post sentries to guard their homes and possums play dead, to how mimic octopuses change their shape and bombardier beetles unleash a chemical weapon attack! This awe-inspiring animal is the only one of it's kind on the market! Whilst a lot of animal books focus on predators, this unique title provides an inspiring and detailed insight into the lives of prey

An inspiring memoir of finding strength and resilience from the former England Lioness • From the football cages of East London to broadcasting to millions, the engine powering Alex Scott's remarkable journey has always been her resilience. But thanks to a 'push-through mentality' the world has only ever seen the 'strong' side of Alex. Now, she is ready to lower the shield • In her candid memoir How (Not) to Be Strong, Alex shares the lessons that have shaped her, from finally confronting the legacy of a tumultuous childhood to tarnished truth behind the gleaming football trophies • With raw honesty, Alex shows how she's tackled life's challenges and that sometimes the strongest thing you can do is show your most vulnerable side to the world

An unprecedented history of the personality test conceived a century ago by a mother and her daughter - fiction writers with no formal training in psychology - and how it insinuated itself into our boardrooms, classrooms, and beyond • The Myers-Briggs Type Indicator is the most popular personality test in the world. It has been harnessed by Fortune 100 companies, universities, hospitals, churches, and the military. Its language - of extraversion vs. introversion, thinking vs. feeling - has inspired online dating platforms and Buzzfeed quizzes alike. And yet despite the test's widespread adoption, experts in the field of psychometric testing, a $500 million industry, struggle to account for its success - no less validate its results. How did the Myers-Briggs insinuate itself into our jobs, our relationships, our internet, our lives? • First conceived in the 1920s by the mother-daughter team of Katherine Briggs and Isabel Briggs Myers, a pair of aspiring novelists and devoted homemakers, the Myers-Briggs was designed to bring the gospel of Carl Jung to the masses

In the twenty-first century, we increasingly push our daily routines into the night, carrying out work, exercise and our social lives long after dark. But we have forgotten that our bodies are governed by a 24-hour biological clock which guides us towards the best time to sleep, eat and think. New science has proven that living out of sync with this clock is not only disrupting our sleep, but leaving us more vulnerable to infection, cancer, obesity, type 2 diabetes, heart disease and mental illness • In Life Time, Professor Russell Foster shares his life's work, taking us on a fascinating and surprising journey through the science of our body clocks. Using his own studies, as well as insights from an international community of sleep scientists and biologists studying circadian rhythms, he illustrates the surprising effects the time of day can have on our health • - how a walk outside at dawn can ensure a better night's sleep • - how eating after sundown can affect our weight • - the extraordinary effects the time we take our medication can have on our risk of life-threatening conditions, such as strokes • In the modern world, we have neglected an essential part of our biology

From the foremost historian of 20th century Spain, A People Betrayed is the story of the devastating betrayal of Spain by its political class, its military and its Church • This comprehensive history of modern Spain chronicles the fomenting of violent social division throughout the country by institutionalised corruption and startling political incompetence. Most spectacularly during the Primo de Rivera and Franco dictatorships, grotesque and shameless corruption went hand-in-hand with inept policies that prolonged Spain's economic backwardness well into the 1950s • A People Betrayed looks back to the years prior to 1923 when electoral corruption excluded the masses from organized politics and gave them a choice between apathetic acceptance and violent revolution

The most timely and informative history book you will read this year, tracing a century of pandemics, with a new chapter on COVID-19 • Ever since the 1918 Spanish influenza pandemic, scientists have dreamed of preventing catastrophic outbreaks of infectious disease. Yet, despite a century of medical progress, viral and bacterial disasters continue to take us by surprise, inciting panic and dominating news cycles. From the Spanish flu and the 1924 outbreak of pneumonic plague in Los Angeles, to the 1930 'parrot fever' pandemic and the more recent SARS, Ebola, Zika and - now - COVID-19 epidemics, the last 100 years have been marked by a succession of unanticipated pandemic alarms • In The Pandemic Century, Mark Honigsbaum chronicles 100 years of history in 10 outbreaks

It is 1956 and Townrow is in Port Said – of these two facts he’s reasonably certain. He has been summoned by the widow of his deceased friend, Elie Khoury. She is convinced that Elie was murdered, but nobody seems to agree with her. What about Leah Strauss, the mistress? And the invading British paratroops? Only an Englishman, surely, would take for granted that the British have behaved themselves. In this disorientating world Townrow must assess the rules by which he has been living his life – to wonder whether he, too, may have something to answer for

There's no point having a mind if you're not willing to change it • James O'Brien has built well over a million loyal listeners to his radio show by dissecting the opinions of callers live on air, every day. But winning the argument doesn't necessarily mean you're right • In this deeply personal book, James turns the mirror on himself to reveal what he has changed his mind about and why, and explores how examining and changing our own views is our new civic duty in a world of outrage, disagreement and echo chambers. He writes candidly about the stiff upper lip attitudes and toxic masculinity that coloured his childhood, and the therapy and personal growth that have led him question his assumptions and explore new perspectives. Laying open his personal views on everything from racial prejudice to emotional vulnerability, from fat-shaming to tattoos, he then delves into the real reasons -- often irrational or unconscious -- he holds them

Never grow up, always down • Those are the wise words from the world's number one storyteller - Roald Dahl • Now, you can keep all of Roald Dahl's wit and wisdom on you at all times in this beautiful book, the perfect stocking filler! • Mr Dahl has given us a lot of wit and wisdom over the years. Whether it's how good thoughts will shine out of your face like sunbeams, or that a little nonsense now and then is relished by the wisest men • With this in your back pocket, you'll always be prepared if you're ever offered snozzcumbers for dinner, or if a certain Mr Wormwood tries to sell you a 'brand new' car • Filled with Quentin Blake's iconic illustrations, it's the perfect Christmas gift for little people growing up, and big people growing down

We know pain when we feel it. We fear it and try to avoid it. But do we know what it really is? • We're currently experiencing a Renaissance in pain science. In recent years our understanding of pain has altered so radically it's fair to say that everything we thought we knew about pain is wrong. As Dr Monty Lyman reveals, we misunderstand pain - with harmful consequences • The Painful Truth explores cutting-edge research, encompassing phantom aches to persistent pain, and including interviews with survivors of torture as well as those who have never felt pain. It not only provides hope for reducing and managing pain, but takes us to a deeper understanding of what it means to be human • This is the untold story of pain - our most elusive feeling