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Arcturus The Entrepreneur’s Guide to the Art of War Smith Mark

Arcturus The Entrepreneur’s Guide to the Art of War Smith Mark

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For more than two millennia, Sun Tzu’s The Art of War has influenced some of history’s most successful decision-makers. In this striking hardback guide, business journalist Mark Smith extracts key lessons from this timeless work and explains how they can be applied to modern business • Learn to understand your rivals, make calculated moves, avoid prolonged conflict and more - all based in Sun Tzu’s own teachings. Case studies involving some of the world’s most famous companies are featured, including Amazon and Airbnb. You will find unique real-world examples of Sun Tzu’s teachings in practice, from Californian app developers to TED Talkers, with tips and insights that can help you on the road to success. At the end of each chapter, the original words of Sun Tzu are included, offering you the chance to consider his advice for yourself подробнее
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'The Commander stands for the virtues of wisdom, sincerity, benevolence, courage, and strictness.' • For more than 2000 years, The Art of War has been studied by generations of military commanders as well as leaders from the worlds of business, politics, sport, and many other areas • Simply and succinctly, the axioms contained here present clear lessons on everything a great strategist needs to consider, including • Making plans • Tactics-and how to vary them • Conserving the energy of one's forces • Boosting morale, and • Assessing your opponents • Beautifully illustrated with works from Chinese antiquity, this edition of The Art of War is one to treasure
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The Art of War - is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism. The text is composed of 13 chapters, each of which is devoted to one aspect of warfare. It is commonly thought of as a definitive work on military strategy and tactics. It has been the most famous and influential of China's Seven Military Classics, and "for the last two thousand years it remained the most important military treatise in Asia, where even the common people knew it by name." It has had an influence on Eastern and Western military thinking, business tactics, legal strategy and beyond
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